What Men Looked For in Women in the 1930s Versus What They Want Now by J. Brown
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Researchers examined preference trends from as far back as 1939 to see what women and men look for in a partner. And they found some big changes.
In 2008, mutual attraction and love was the number one trait men looked for in a partner. Also in the top ten were good looks, education and intelligence and sociability. In 1939, these traits ranked further down.