Cookie Shop Owner Ruthlessly Shuts Down ‘Influencer’ After Bride-To-Be Asked for Freebies for Her Bridal Party Boxes to ‘Spoil My Squad Rotten’
Marriage does not make people more mature, ethical, responsible, or loving. If someone is an entitled asshole while they are single, they will remain an entitled asshole while engaged and after getting married.
by Sophie Mann
June 9, 2024
An aspiring influencer reached out to a popular New York cookie brand in an effort to launch a collaboration ahead of her wedding, only to be met with a monumental takedown that the brand owner posted to his social media account.
Last month, Ana Montealegre, a recent college graduate and ‘beginner influencer,’ emailed Halfsies Cookie Company about including some of the brand’s cookies in her bridal party boxes.
David Maffei, a self-described ‘middle aged man with maybe a dozen real friends,’ directed Montealegre to the company’s website, where she might place an order.
But the young bride-to-be was interested in pursuing a collaboration with the brand that would mean free cookies provided to her and her bridal party, presumably in exchange for coverage across her social media accounts.
Unfortunately, Montealegre did not appear to realize just how wrong of a tree she was barking up.
Maffei responded to Montealgre’s email describing herself as an influencer, who had ‘collaborated with a few brands,’ by telling her: ‘Sorry, you’re not an influencer.’
In a video montage of the exchange he posted to Halfsies’ official Instagram page, he flamed the bride by highlighting her followings online, which includes TikTok where she boasts 904 followers.
Standing up for herself, in what was perhaps a misguided effort, Montealegre wrote back: ‘I’m a beginner influencer.’
‘And I’m a beginner astronaut,’ responded Maffei.
Over the video exchange that he uploaded to Instagram, Maffei played the song ‘For Free,’ by DJ Khaled.
If Montealegre responded again after that, the audience was not privy to the exchange.
But, online spectators were able to absorb Maffei’s methodical takedown of a wannabe-influencer and the entitled nature of the pseudo-profession.
‘“Influencer” is a wild label,’ began Dave’s diatribe.
‘Let me tell you how beginner influencers can get started (from a brand’s perspective). You buy the products from the brands that you like and you tag them. They will probably repost you.
‘You’ll pick up some followers and maybe other brands will see what you’re doing and you’ll eventually have an engaged following that’s interested in the products you receive but you just don’t ask in the beginning for free product,’ he lectured,.
He went on to write that some of the ‘biggest influencers on the Internet’ bought his cookies and advertised them before ever being sent a free sample. ..
‘I’m a middle aged man with maybe a dozen real friends and a private account and I have more followers than her,’ he concluded.
‘Never in a million years would I think I’m an influencer or even ask for free stuff from a company I don’t follow.’
Not everyone online appeared to be completely in sync with Maffei’s brutal approach to combatting young influencers.
…Other accounts defended the brand’s anti-influencer stance, or were at very least amused by it.
‘Idk why this is in my algorithm but I’m here for it. You really are an astronaut because you blasted her all the way to the moon,’ wrote Haley J Marshall.
What steadfast followers of the Halfsies Cookie Company account know, that others may not, is that Maffei has all but made a sport out of skewering wannabe social media stars and bachelorette party organizers who make the mistake of expecting something in return for ‘exposure’. …
Related:
(Link): 18 Self-Absorbed Brides And Grooms Who Really Felt Entitled To Stuff For Their Weddings
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